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Pants to Poverty supply fair trade pants without the use of sweatshops with the message that poverty caused by human greed is intolerable and that together we can put an end to it. Pants to Poverty was designed and built through our Rolled Social Enterprise initiative which created a solid, usable website. The site includes several great creative marketing widget, our favourite being a viral Hot or Not style application that allows users to post up pictures of themselves in their pants, to be rated. An effective and hilarious tool.